You are ready to tell the world about your new education program, but how are you going to reach prospective students?
Our priority is to focus on tactics that go into creating awareness, generating leads and turning those leads into successful applicants and students.
Our marketing team was created to help graduate programs in the College of Pharmacy find the right audiences to meet enrollment and attendance goals. We use a combination of traditional and digital marketing techniques to drive traffic and deliver results that you can see.
Once you have an established idea or program, our team is here to help you attract the right audiences. Marketing is a major part of establishing a new, or existing program. Some of our marketing services include market research, digital media ads and campaigns, content creation and support at conferences and events.
Marketing Services Include:
- Digital Media Advertising and Campaigns
- Email Marketing
- Salesforce Reports & Dashboards
- Website / Social Analytics
- Market Research
- Lead Nurturing
- Events / Conferences
- Content Creation, Branding & Design
Check out the conference marketing materials and booth design we created for the International Society for Medical Publication Professionals 2022 conference for the Pharmaceutical Outcomes & Policy online graduate program.
In 2022 we started running US News & World Report ads for the College of Pharmacy Pharm.D. program, see examples of our work and how we are utilizing our top-5 ranking to get in front of more prospective students.
In 2022 we had the opportunity to work on the initial branding and web design for MyRxCares, a pharmacogenomic testing services offered by UF Health and the University of Florida College of Pharmacy.